Without a strategy, growth can go a couple of ways. First, you can grow too fast, causing ruptures in your current systems and unnecessary tension. Then there’s too-slow growth–when you’re uncertain about every move and end up making… no moves at all.
Stay ahead of the curve by strategizing your growth. Ensure that your team is scaling with your needs and the needs of your customers. Find a PR plan that works for you. Learn the art of endurance. This course on Sustainable Scaling is a good resource for learning to strategize your company’s growth at the right pace.